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Suresh Gyan Vihar UniversityMBA – Marketing Management |
Program Overview
Curriculum
Fee Structure
How to Apply
Program Overview
MBA in Marketing Management is designed to develop dynamic managers who can display in-depth knowledge of marketing principles and manage wider business context like marketing, advertising, public relations etc. This programme builds your skill-set across a broad range of marketing subjects, such as talent management, strategic marketing, integrated marketing and marketing communications. Students will be prepared for a diverse and challenging career with abilities to coordinate, execute and measure the effectiveness of marketing activities to support organisation objectives like market positioning, revenue growth and customer retention.
Duration: Min 2 Years & Max 4 Years
Program Objective:
- To provide intensive theoretical and practical knowledge of marketing management.
- To develop understanding the core managerial principles.
- To hone students critical thinking and analytical skills.
- To develop the analytical and decision-making skills required to meet and perform in a growing business environment.
Eligibility Criteria:
Minimum 50% marks in Graduation or Graduation less than 50 % with 2 year of minimum experience is required.
Fee Structure:
Installments
Installments:
| On Admission: | INR 21,500 |
| Within 6 Months After Admission: | INR 21,000 |
| Within 12 Months After Admission: | INR 21,000 |
| Within 18 Months After Admission: | INR 21,000 |
| Total Fees: | INR 84,500 |
EMI
EMI:
| Down Payment | Months | EMI Amount | Total Amount |
| ₹ 9347 | 18 | ₹ 4890 | ₹ 97367 |
- *Free PG Certification course on EMI option.
- By selecting to the EMI Flexi Plan Option I understand that this financing facility has been extended for students seeking loan from Non-Banking Finance Companies (NBFC) registered as per norms of Government of India.
- Student agrees that the University plays no role in offering finance for their programs and university has only forwarded the student request to respective companies offering such finance options.
- Student agrees that the university is not responsible for any financing related aspects as the student would agree to all financing norms as per the guidelines of respective financing partner.
- Student would need to submit the required finance related documents to the financing partner which are the NBFC.
- The financing partner which are NBFC would evaluate the student financial documents and if they qualify they would offer the student the said financing option.
- The finance option may be rejected by NBFC if the student does not qualify for the loan based on NBFC eligibility parameters for loan.
- Student need to connect with our counselor who can share the contact details of the NBFC – Executives to complete the said process as per NBFC norms.
12 Month Plan
12 Month Plan: (Indian Programme Fees 12 Month Plan)
| Down Payment | Months | EMI | Total Amount |
| ₹ 21500 | 12 | ₹ 5,250 | ₹ 84,500 |
Curriculum
Semester 1:
- Modern Business Organization and Management
- Global Business Environment & Economics
- Accounting & Financial Management
- HR & OB
- Business & Corporate Law
Semester 2:
- Business Research Methodology
- Modern Marketing Management
- Information Technology for Business
- Production Operations & SCM
- Business Communication Skills
Semester 3:
- Business Policies & Strategic Management
- Consumer Behaviour
- Entrepreneurship & Innovation Management
- Fundamentals Of Advertising
- Team Building And Leadership
Semester 4:
- Business Ethics & Corporate Governance
- Strategic Marketing Management
- International Marketing Strategy
- Fundamentals Of Global Business Management
- Project Work
Fee Structure
Installments
Installments:
| On Admission: | INR 21,500 |
| Within 6 Months After Admission: | INR 21,000 |
| Within 12 Months After Admission: | INR 21,000 |
| Within 18 Months After Admission: | INR 21,000 |
| Total Fees: | INR 84,500 |
EMI
EMI:
| Down Payment | Months | EMI Amount | Total Amount |
| ₹ 9347 | 18 | ₹ 4890 | ₹ 97367 |
- *Free PG Certification course on EMI option.
- By selecting to the EMI Flexi Plan Option I understand that this financing facility has been extended for students seeking loan from Non-Banking Finance Companies (NBFC) registered as per norms of Government of India.
- Student agrees that the University plays no role in offering finance for their programs and university has only forwarded the student request to respective companies offering such finance options.
- Student agrees that the university is not responsible for any financing related aspects as the student would agree to all financing norms as per the guidelines of respective financing partner.
- Student would need to submit the required finance related documents to the financing partner which are the NBFC.
- The financing partner which are NBFC would evaluate the student financial documents and if they qualify they would offer the student the said financing option.
- The finance option may be rejected by NBFC if the student does not qualify for the loan based on NBFC eligibility parameters for loan.
- Student need to connect with our counselor who can share the contact details of the NBFC – Executives to complete the said process as per NBFC norms.
12 Month Plan
12 Month Plan: (Indian Programme Fees 12 Month Plan)
| Down Payment | Months | EMI | Total Amount |
| ₹ 21500 | 12 | ₹ 5,250 | ₹ 84,500 |
Admission Process
For Admission contact: 8233970000 or 9829016449
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- Do your research before selecting the course that interests you from the wide range of courses available.
- Complete your application form.
- Make payment to apply for the course of a particular college and finish the application process.
- You will receive a confirmation mail from the respective institute right away. In case the college is closed for new applicants, you can simply register for the course and you would be apprised of the updates from the institute through mails.